This was a key moment for Apple, when its love of Simplicity won the day and set it on a course it follows to this very day. Steve was unrelenting in his desire to give this great product a great name. He appreciated the power of words. In this case, he appreciated the power of a single letter. And that little letter “i” became one of the most important parts of the Apple brand.
http://www.fastcodesign.com/1669924/steve-jobs-almost-named-the-imac-the-macman-until-this-guy-stopped-him
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